- 6812 196th St SW, Lynnwood, WA 98036
- (425) 776-9191
- 6812 196th St SW Lynnwood, WA 98036
- (425) 528-8939
Based on 500+ reviews
Explore Our Products Today
When you’re spending a bit more on your hardwood flooring, you’re going to need some guidance. Species like Brazilian cherry (jatoba) are hard and exotic. Because of the intense color, natural variation and density, you need installers who are familiar with the installation process.
Here are the benefits of buying Brazilian cherry hardwood flooring from Nielsen Brothers Flooring:
It’s easy to fall in love with Brazilian cherry hardwood in the showroom, but it’s important to know what comes with it. It’s an exotic wood species and behaves differently. The reddish-brown tone naturally deepens over time, but it’s extremely dense and difficult to install. Let the team at Nielsen Brothers Flooring help. Our owner will personally visit your home to make sure it’s the right option for you and is honest about the pricing and labor the material requires. See samples in our Lynnwood, WA, flooring shop or book an in-home consultation to learn more!
Brazilian cherry wood flooring isn’t without its merits. These exotic pieces really pack a punch. Here’s why homeowners across Greater Seattle love it:
Brazilian cherry wood is one of the hardest species available. On the Janka scale, it has a hardness rating of 2350, which is very impressive next to red oak (1290) or maple (1450). The flooring resists dents, scratches and wear, which is perfect for homes with dogs, kids or heavy furniture.
People are naturally drawn to the unique color palette of Brazilian cherry wood. The color starts out as salmon pink or orange-red and turns to rich burgundy and mahogany tones when exposed to light over the years. The character complements both modern and traditional spaces.
Brazilian cherry wood is unique because every board has a different color palette. The exotic wood floor has limited availability and is best known for its signature appearance that you won’t find anywhere else. It’s not a uniform floor.
Jatoba flooring is harvested from Brazilian forests so you won’t find this wood around here. The limited availability is a surefire way to help your home stand out. The quality and design give your home a signature look and increase its resale value.
It’s easy to be intimidated by the high upfront costs of Brazilian cherry wood flooring. However, its durability and timeless appeal are worth the investment. There are benefits for those planning out their forever home or getting ready to sell.
A lot goes into installing Jatoba flooring. Installers should understand the species, the acclimation process and proper installation techniques. Nielsen Brothers Flooring has been working with premium hardwood flooring for over 80 years and gets it right. Here’s what makes our flooring store different:
Trust Above All:
Our business is run by third-generation owner, Mike Nielsen. The family name has been on the business since 1946 so we're honest about Brazilian hardwood. After all, your satisfaction comes first.
Caring is Non-Negotiable:
Our customers are part of our family. We're truthful about Brazilian cherry hardwood. That means we're upfront about the price, color variation and if the species will work for your room.
Quality is Standard:
We order Jatoba flooring from importers we trust so your wood flooring is sustainable and has quality grading. We let the wood acclimate, use carbide-tipped cutting tools and use installation methods that account for density and expansion.
Legacy Matters:
Having been in business for nearly eight decades, we've come to understand what works in Pacific Northwest homes, how light exposure affects color and which finish types are best. Our experience prevents expensive mistakes.
Community First:
Lynnwood, WA, and Greater Seattle are home. That's why we want you to love your wood floors for years to come. When you invest in quality materials, our team wants you to love them and recommend us to your neighbors.
Do you have any Question?
The name Brazilian cherry hardwood is used because it’s easier to remember and because of the wood’s deep red color. Jatoba is what the wood species is called.
When exposed to light, these wood floors will go from light to dark. While the wood you buy in the store may start off as salmon pink or light red, over time, it darkens into a deep burgundy or rich mahogany hue. Keep in mind boards under your furniture may stay lighter and create “shadows.”
Brazilian cherry hardwood flooring is extremely dense (Janka 2350). As a result, it’s more difficult to install than oak or maple. The wood is difficult to cut, requires carbide-tipped saw blades and takes longer to install. Nail or staple guns have to be properly calibrated to avoid damaging the surface and there is less room for mistakes.
Consider installing Jatoba flooring in living rooms, dining rooms, bedrooms and hallways for some warmth and drama. The hardness is perfect for high-traffic areas as well. However, the intense red tones may overwhelm small spaces or rooms with limited natural light.